For over 40 years, with the same method

In 1982 Mr. Blu was founded as an importer and distributor of some of the most prestigious European shipyards. Over time, the business evolved into something more than buying and selling — becoming a point of reference for owners, investors and industry professionals on an Italian and international scale.

The Mr. Blu Cycle

A method that supports the owner at every stage: from the initial analysis to the final resale. Every decision is connected to the next, and nothing is left to chance.

Vision

The right choice begins before the boat. We analyze needs, intended use, real budget and future prospects to identify the right boat — not simply the available one.

Purchase

We select the best opportunities on the market and negotiate expertly to protect your interests. Every purchase is based on technical, documentary and market checks — so you know exactly what you are buying.

Management

Governance, advisory and integrated management to let your boat live without becoming a burden. We coordinate technical matters, documents and suppliers within a single system, to preserve reliability and value over time.

Protection

Scheduled maintenance, refit and outstanding technical assistance to protect the yacht's integrity and performance. Because a boat's value is not lost on the day of sale, but in the years in which it is neglected.

Enhancement

Every action is designed to maintain appeal, liquidity and correct market positioning. We don't just maintain: we increase value over time with targeted strategies and qualified choices.

Resale

We prepare, position and present your boat with method, relying on a select network of international contacts. Resale is not a problem to face at the end, but a stage planned from the very beginning.

New project

Every exit becomes the entry toward a more informed and more evolved choice. Every end is a new beginning: together, toward the next goal.

Our team

Professionals with complementary skills and a shared vision: to support every owner with method, availability and direct responsibility.

Laura Passavinti

CEO
laura@mrblu.it

Pietro Lucchese

Commercial Director for all brands, Yacht Broker
pietro@mrblu.it

Leonardo Lucchese

Brand Manager Fjord, Apreamare, MJM and pre-owned yacht management
leonardo@mrblu.it

Iulian Roman

Brand Manager Fjord, Apreamare, MJM and pre-owned yacht management
iulian@mrblu.it

Massimiliano Vaccaro

Social Media Manager
social@mrblu.it

Maria Cristina Cimoli

Media Planner

Martina Felettig

Administration

Alberto Rochira

PR & media relations

Daniele Sovrano

Senior Graphic Designer

Kevin Tomasini

Head of technical area and Mr. Blu Mobile workshop
service@mrblu.it

A network across the Mediterranean

From its operational headquarters in Udine, Mr. Blu coordinates a system of bases along the Upper Adriatic and the Mediterranean — to ensure a direct presence and prompt intervention wherever the owner may be.

Operational headquarters

Udine, in the heart of Friuli Venezia Giulia. From here Mr. Blu coordinates all commercial, technical and logistics activities, maintaining direct contact with the main shipyards and ports of the Upper Adriatic.

Commercial offices

Two strategic bases in the Mediterranean: Marina ACI in Rovinj, along the Istrian coast, and the Mandarin Oriental in Bodrum, dedicated to a high-profile international audience.

Flagship marinas

A network of four marinas along the Upper Adriatic: Aurum Marina (San Giorgio di Nogaro), Cantieri San Rocco (Muggia), Marina Lepanto (Monfalcone) and PortoPiccolo (Sistiana), to ensure assistance and consulting in the main nautical hubs of Northern Italy.

Let's talk about your project

Whether you are buying, selling or looking for a management partner, the Mr. Blu team will guide you through every step of the journey.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.